Looking for the top things to do in the West Midlands UK?
The West Midlands is a metropolitan county and the second most populous one in England after Greater London.
The county is made up of 7 metropolitan boroughs including the cities of Birmingham, Coventry, and Wolverhampton – which are the most well-known, as well as Dudley, Sandwell, Solihull, and Walsall.
A diverse county located in the heart of England, its the perfect destination for anyone who wishes to know more about England’s rich, intricate history and industrial heritage.
Beyond historical sites that tell you tales of a charming past life, there are so many things to do if you’re on a hunt for some delightful family fun or a cozy couple getaway.
West Midlands Attractions Map
From the dazzling industrial heritage of Birmingham and Wolverhampton to Coventry city’s cultural affluence, amazing discoveries await each person who steps foot here.
In this post, I’ll be sharing the most incredible things to do in this part of England. Give any number of them a go whenever your wanderlust takes you to the heart of England, and there’s no doubt, you’ll be telling the most heartfelt stories about your trip for years to come.
Top Things to Do in the West Midlands in 2023
Your complete guide to things to do in the Black Country for adults, families and couples, things to do in the West Midlands on a rainy day, and all the best outdoor attractions in Midlands (2023 edition).
#1. Birmingham Back to Backs Museum
One of the best things you can do in Birmingham is take a trip to Birmingham Back to Backs Museum which tells each visitor a 200-year-long tale of the ordinary people that built an extraordinary city.
The museum is also known as Court 15, the last surviving court of back to backs. This little hidden gem features the homes of these pioneering individuals which were literally built back-to-back around a communal courtyard—hence the name.
Here you can take the fascinatingly realistic guided tour which will take you back in time, experiencing the quaint, daily lives of the humble people of Birmingham from the 1840s to the 1970s.
The museum counts partly as one of the free things to do in the heart of England as you can visit the free exhibition called “Home from Home: Wassifa’s 50th Anniversary at Birmingham Back to Backs”. The exhibition of household objects explores the culture and identity of the Windrush generation and the emergence of Afro-Caribbean youth culture in the UK.
How to get there: The Birmingham Back to Backs Museum is accessible by bus (63 and 87), taxi, and on foot. The nearest train station is Birmingham New Street which is 1-min by taxi or a 5-min walk.
Birmingham Back to Backs (Google Maps location)
Admission: Adults – £7.50; Children – £3.75; Family – £18.75; Family (1 adult) – £11.25.The prices above are for Standard Admission. Gift Aid Admission includes a 10% or more voluntary donation to the facility. The bookshop and exhibition space are free to enter.
Opening times: Guided Tours:- 1pm-3pm (Tue–Wed); 10am-3pm (Thu–Sun).
Second-hand bookshop & Exhibition Space:- 1pm-5pm (Tue–Wed); 10am-5pm (Thu–Sun). The museum is closed on Mondays.
#2. The Black Country Living Museum
Step into the Black Country Living Museum and prepare to embark on an extraordinary journey through time.
Nestled in the heart of the Black Country, this enchanting attraction stands tall as one of the region’s finest gems. It’s a place where history comes alive, captivating your senses and immersing you in the Victorian era and the Industrial Revolution.
As you wander through this open-air museum, you’ll find yourself strolling along cobblestone streets, flanked by centuries-old cottages that whisper tales of yesteryear. The air is filled with the clang of iron workshops and the echoes of a coal mine, each maintaining their original charm. It’s a true testament to the term ‘living’ museum, where you witness history in motion.
Picture a vibrant street scene adorned with picturesque Victorian houses, bustling with life. Step inside and explore an apothecary, where the scents of herbs and remedies transport you back in time.
Pass by the butcher’s shop, tantalizing your senses with the aroma of freshly prepared cuts. Don’t forget to indulge your sweet tooth at the old-fashioned sweet shop and browse the colorful produce at the bustling vegetable market stall. For a well-deserved break, venture into the inviting old pub, where stories and laughter fill the air.
Adding to its allure, the Black Country Living Museum has served as a captivating backdrop for film and television, including the renowned Peaky Blinders series. Walking in the footsteps of these iconic characters adds an extra layer of excitement to your visit.
Black Country Living Museum (Google Maps location)
Admission: Adults – £19.95, Kids (3-15yrs) – £9.95, over 65s – £17.95, Under 2s – Free
Opening times: 10am-5pm Wed-Sun, closed Mon-Tue.
See the widget below for more Dudley day trips & excursions:
#3. Wightwick Manor and Gardens
If you’re looking for things to do in Wolverhampton, the National Trust’s Wightwick Manor is one of the best-preserved Victorian manor houses in the country and one of England’s most impressive stately homes, maintained and true to its original form.
Nestled on Wightwick Bank in Wolverhampton, this exceptional manor and its exquisite grounds have been lovingly preserved by the National Trust since 1937, opening its doors to the public and offering a glimpse into a bygone era.
It stands as a remarkable testament to the Aesthetic and Arts and Crafts movements, representing the grandeur of the half-timbered vernacular style that flourished during that time. Notably, it shares a kinship with the iconic Little Moreton Hall, situated 40 miles away in Cheshire, as both showcase the beauty of this architectural style.
Step inside Wightwick Manor, and you’ll find yourself surrounded by the artistic influences of William Morris, one of the most celebrated figures of the Arts and Crafts movement. Works by renowned artists such as Dante Gabriel Rossetti, Evelyn De Morgan, Edward Burne-Jones, Ford Maddox Brown, John Everett Millais, Elizabeth Siddal, and Leonard Shuffrey breathe life into the spaces, transporting you to a world of artistic brilliance and imagination.
Managed with care and attention by the National Trust, Wightwick Manor and its grounds offer more than just a glimpse into the past. Regular exhibitions, events, and outdoor activities take place, ensuring there’s always something new and exciting to explore. From the meticulously curated gardens to the charming shop, tea-room, and gallery, every corner of Wightwick Manor invites you to delve deeper into its captivating story.
Wightwick Manor & Gardens (Google Maps location)
Admission: Adults – £13; Kids – £6.50; Family – £32.50; Family (1 adult) – £19.50
The prices above are for Standard Admission. Gift Aid Admission includes a 10% or more voluntary donation to the facility. The bookshop and exhibition space are free to enter.
Opening times: 10am-4pm daily
#4. Moseley Old Hall
Moseley Old Hall is a green sanctuary tucked away near Wolverhampton. Its historical significance stems from its role as a refuge for Charles II after his defeat at the Battle of Worcester in 1651.
Immerse yourself in history as you embark on a guided tour that unveils the captivating story of Charles II and offers insights into life in 17th-century England.
Moseley Old Hall is a haven for history enthusiasts and a fantastic destination for families seeking memorable experiences. The hall caters to young visitors with special entertainment, ensuring an engaging and enjoyable visit for the little ones. Well-behaved pet dogs are welcome to accompany their owners on this historical journey.
To enhance your experience, Moseley Old Hall offers a range of seasonal trails, informative talks, guided tours, and exciting events suitable for both families and adults.
➤ Fan of English stately homes? Be sure to check out Wollaton Hall in Nottingham
How to get there: Moseley Old Hall is accessible by buses 32, 33, 65, and 70.
Moseley Old Hall (Google Maps location)
Admission: Adults – £9.50; Children – £4.75; Family – £23.75; 1 Adult, 3 children – £14.25. National Trust Members go free.
The prices above are for Standard Admission. Gift Aid Admission includes a 10% or more voluntary donation to the facility.
Opening times: 10am–4pm (Sat–Sun).
#5. Coombe Abbey Park
One of the most pleasant things to do in Coventry is visit Coombe Abbey Park, a nature lover’s haven, offering 500 acres of picturesque landscapes and captivating wildlife.
Landscaped by the renowned Capability Brown, the park boasts stunning gardens, woodlands, lakeside walks, and bird hides, making it a perfect destination for families in the West Midlands. Explore the park’s diverse offerings and engage in a range of delightful activities.
Discover enchanting trails that wind through meticulously designed gardens, tranquil lakes, vibrant wildflower meadows, and lush woodlands. Don’t miss the joy of feeding ducks and observing the fascinating birdlife at the Bird Hide.
How to get there: Coombe Abbey Park is accessible by rail, road, bus (No-585 National Express Coventry), cycle, and on foot. The nearest train station to Coombe Abbey Park is Coventry Train Station (20-min taxi ride from the park).
Coombe Abbey Park (Google Maps location)
Admission: Charges are related to the length of your visit with fees starting from £1. For standard day tickets, you take a ticket and pay on exit according to how long you have stayed. Season ticket holders are not required to have a physical ticket.
Opening times: 5am–8pm.
🛶 Did you know: There are more canals in Birmingham than in Venice! For more fun facts, head over to 38 Interesting Facts about Birmingham
#6. St. Mary’s Guildhall
Located in Coventry’s historic Cathedral Quarter, St. Mary’s Guildhall is a captivating testament to medieval power and wealth. Despite escaping bombing raids during the Second World War, it remains one of the few surviving medieval buildings in the city, preserving its rich heritage.
Lose yourself in the grandeur of the past as you explore the Guildhall’s magnificent interiors and marvel at the Coventry Tapestry.
Experience innovative technology with augmented reality scenes, interactive exhibitions, and digital tours, bringing the medieval era to life with immersive sights, sounds, and even smells.
And be sure to delve into fascinating historical stories within its walls.
After your exploration, indulge in a delightful lunch or treat yourself to a traditional afternoon tea at the Guildhall’s tearoom. It’s the perfect way to round off your visit to this remarkable Coventry attraction.
How to get there: St. Mary’s Guildhall is accessible by buses 100, 107, 13, 15, 16, and 47.
St. Mary’s Guildhall (Google Maps location)
Admission: Adults – £5; Children – £5; Min. booking fee per group – £75.
Opening times: 10am–5pm (Mon–Thu); 10am–4pm (Fri–Sun).
See the widget below for more activities and trips in Coventry:
#7. Dudley Zoo & Castle
One of the best things to do in Dudley is take a trip to the Dudley Zoological Gardens, that features an ancient castle atop a hill, surrounded by a zoo enclosure.
Opened in 1937, the zoo continues to thrive with its 12 modernist animal enclosures, many of them with endangered animals such as the orangutan, all of which are well looked after by passionate staff.
The grounds are easy to navigate and make the perfect day out for families and couples alike.
How to get there: from Birmingham New Street: buses 87 Platinum and 126 takes 1 hour. By car, you can reach Dudley Zoo from Birmingham in 26 minutes.
Dudley Zoo & Castle (Google Maps location)
Admission: Adults – £17.70; Children (3-15yrs) – £12.25; Family (1 adult, 2 children) – £37.20; Family (2 adults, 1 child) – £42; Family (2 adults, 2 children) – £52.80; Family (2 adults, 3 children) – £63.50; Concessions (adult w/disability/ seniors (65+), student/ young person (16-18yrs) – £17.50.
Opening times: 10am–4:30pm daily
#8. Coventry Cathedral
Coventry, a hidden gem in the Midlands, deserves recognition for its beauty and charm. While often overlooked on itineraries, this city offers a plethora of attractions that shouldn’t be missed.
One notable highlight is Coventry Cathedral, a magnificent structure that stands as a testament to resilience. Previously known as the Cathedral Church of St. Michael, it replaced the former cathedral destroyed during World War II.
This iconic landmark, designed by Sir Basil Spence, impresses with its grand spires, intricate glasswork, and elaborate vaulting. The cathedral’s surroundings, featuring vast open-air grounds, create mesmerizing interplays of light and shadow during the enchanting golden hours.
Alongside the modern structure, you’ll also find the ruins of the first parish church, forming a captivating blend of history and contemporary art. It’s no wonder that this architectural marvel is considered one of the most Instagrammable places in the West Midlands.
Coventry Cathedral (Google Maps location)
Admission: FREE. Donations on arrival are greatly appreciated.
Opening times: 10am–4pm (Mon–Sat); 12:30pm–3pm (Sun).
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#9. Kenilworth Castle & Elizabethan Garden
Kenilworth Castle, a magnificent medieval fortress transformed into an exquisite Elizabethan palace, holds a special place in my heart as one of the top destinations in the heart of Britain.
Its allure becomes apparent as soon as you arrive, with its captivating arched doorways, open-air walls, and the idyllic Elizabethan garden nestled amidst the picturesque countryside.
Stepping into the Great Hall transports you back in time, allowing you to envision its former majestic splendor. The castle’s ruins vividly narrate a tale of a bygone era when England was on the cusp of becoming a global powerhouse, predating the British Empire.
The beautifully crafted, symmetrical details of the panel-less windows still remain, and on a late sunny afternoon, the sun casts breathtaking shadows and beams of light throughout the complex.
Exploring the site, visitors can delve into the castle’s rich 900-year history through an interactive exhibition, learning about the illustrious residents who once called it home.
Afterward, a delightful English tea awaits at the Stables Tearoom, offering a quintessential culinary experience. During the summer months, you can embark on a free, exciting adventure quest that leads you on an enchanting journey across the castle grounds.
👉 You can book a Shakespeare’s England 3-Day Explorer Pass that gives you entry to 9 top attractions including Kenilworth Castle.
Kenilworth Castle (Google Maps location)
Admission: Adults – £12.90; Children (5-17yrs) – £7.70; Family (2 adults, up to 3 children) – £33.50; Family (1 adult, up to 3 children) – £20.60. English Heritage members go free.
Opening times: 10am–4pm (Sat-Sun); closed (Mon-Fri).
Read more: Here are the best pubs with beer gardens in Leamington Spa.
#10. The Locksmith House Museum
The Lock and Safe industries of Wolverhampton and Willenhall boast rich histories. The Locksmith House, situated in Willenhall, exemplifies this legacy.
This Edwardian-style house stands as a tribute to the lock-making businesses that flourished over a century ago, with a museum dedicated to their endeavors. These small enterprises served as the bedrock for the esteemed industries that emerged.
A visit to the Locksmith’s House offers a glimpse into the inner workings of one such family business and its integration with daily life. The house authentically recreates the living space of the Hodson family, who were prominent lock makers and the last residents of 54 New Road, Willenhall.
The family home is complemented by a two-storey workshop building in the backyard, featuring a functioning forge and machinery that immerse visitors in the historical ambiance.
How to get there: The nearest train station is Bilston Central railway station which is a 6-min taxi ride from the museum.
Locksmith House Museum (Google Maps location)
Admission: Adults – £5; Children – £5; min. booking fee per group – £75.
Opening times: 11am-5pm (Mon-Fri); closed (Sat-Sun)
9 Unusual Things to Do in the West Midlands
#11. Baggeridge Miniature Railway
Located within the picturesque Baggeridge Country Park, the Baggeridge Miniature Railway offers visitors a delightful and enchanting experience. Not only is it one of the things to do in the West Midlands for children, it also aligns with the region’s goal of showcasing its history to all who visit.
This charming miniature railway goes beyond being a children’s activity by providing a unique twist: it allows adult visitors to relive the joy of their own childhood years. Indeed, even adults can take a ride on the miniature railway too!
Baggeridge Miniature Railway is a superb free days out West Midlands. Simply take a day for your entire family or group to hit Baggeridge Country Park. Then explore nature and enjoy adventure play areas, mountain biking, trails, and more!
➤ Did you know: You can even go kayaking and paddle boarding at Baggeridge Country Park too!
How to get there: Baggeridge Country Park is mainly accessible by bus (Bus 27). The nearest train station to the museum is Coseley Train Station, 10 minutes away.
Baggeridge Miniature Railway (Google Maps location)
Opening times: 9am-5pm
#12. Jaguar Land Rover Experience
The Jaguar Land Rover Experience is one of the top thrill-seeking adventure activities adults can enjoy and one of the best things to do in Solihull.
Situated in the tranquil town of Solihull, near Birmingham Airport, this experience allows you to push the limits of Britain’s finest 4×4 vehicles on a challenging, off-road terrain spanning fourteen miles of stunning countryside.
Whether you opt for a 1-hour taster drive or a half-day or full-day experience, you’ll have the opportunity to test the full capabilities of these exceptional vehicles both on and off the road.
Prepare for an unforgettable adventure that will leave you with a newfound appreciation for the power and performance of Jaguar Land Rover vehicles.
Jaguar Land Rover Experience (Google Maps location)
Admission: 1-hour taster drive: from £129
Opening times: 9am-5pm (Mon-Sat)
👉 Read more: Here’s a guide to all the top beaches near Birmingham
#13. FarGo Village
FarGo village is an artistically re-purposed industrial space in Coventry City Centre, designed exclusively for creative, independent businesses and like-minded visitors.
It is located on Far Gosford Street, a recently regenerated area with a rich cultural heritage. Trust me, there’s always something for everyone in FarGo village.
The creative quarter includes cafes, restaurants, vegan businesses, a craft beer brewery, vintage clothing shops, and The Astral Gypsy, a comic book studio and shop run by artist and writer, Al Davidson.
The village also has the world’s only museum dedicated to TV actor, Phil Silvers. It houses his personal and commercial memorabilia collected by Silvers’ correspondent, Steve Everitt.
The Box—a 500-person capacity music and drama venue, is also located in FarGo Village. A collection of street food businesses connected to indoor and outdoor dining areas called The Factory was opened in the quarter in 2021.
Lastly, FarGo Village regularly holds events such as classic car shows, open-air cinema evenings, food festivals, and dog shows. Your visit to this quarter will, no doubt, be unforgettable!
How to get there: FarGo Village is accessible by bus or train. The nearest train station to the quarter is Canley Railway Station, 3 minutes away.
FarGo Village (Google Maps location)
Admission: Free. However, please note that event tickets and the prices charged by each establishment in the village differ.
Opening times: 10am–6pm (Mon-Thu); Fri–Sat (10am -7pm); 11am–4pm (Sun).
#14. Titanic Replica Anchor
Remember the Titanic? Not the award-winning movie starring Leonardo DiCaprio and Kate Winslet. But the actual ship that sank on its maiden voyage in the North Atlantic a century ago.
Back then, the creation of its 16-ton anchor (believed to be the largest in the world at the time) created a huge spectacle and media frenzy, especially along the journey it made, drawn by 8 horses from Netherton to Belfast in 1911.
Unfortunately, the sinking of the Titanic overtook any previous publicity for the building of this impressive anchor. Furthermore, all that was left of the anchor was the main anchor head which was left at the underwater wreckage, and a link to the anchor which remained on land.
Nonetheless, a replica of the anchor that was made in 2010 is now on public display in Netherton Town Center for visitors to relive the awe of the people that paraded along with the original massive anchor.
How to get there: The Titanic Replica Anchor is located in the Netherton Town Center. The nearest train station to the center is the Old Roan station, about a 10-minute taxi ride away.
Titanic Replica Anchor (Google Maps location)
Opening times: 24/7
#15. David Austin Roses
David Austin, a renowned rose breeder, established a humble family-run business that has since blossomed into a global leader in rose production. With a remarkable legacy spanning over 60 years, David Austin is celebrated for cultivating the most exquisite English Roses in the country.
While exploring the gardens, make sure to visit the Plant Centre, where you can acquire your very own roses to bring the charm and elegance of David Austin’s creations to your own garden.
And after your delightful excursion, indulge in a delectable meal and a refreshing cup of tea at the Restaurant & Garden Tea Rooms, where you can savor the enchanting ambiance.
David Austin Roses (Google Maps location)
Opening times: 9am-5pm daily
#16. Coventry Music Museum
Coventry has an amazing history of music and music connections. The Coventry Music Museum meticulously showcases this, taking visitors back in time via decades of displays, information, interactive exhibits, and fun, all related to Coventry’s rich musical history.
The volunteer-run museum was the long-life vision of Coventry Music historian and journalist, Pete Chambers, and his wife, Julie. It showcases music not only from Coventry but also from Rugby, Leamington Spa, Nuneaton, Bedworth, and even Birmingham to an extent.
There are lots to see and do at the Coventry Music Museum. The museum is small and perfectly formed, giving it the perfect cozy atmosphere for music-loving couples and friends.
There are also activities to interest and delight visiting children, as well as a studio in which visitors can try their hands (and ears) at composing and making music. Nearby shops and a café by 2-Tone are available for those who wish to take a look or a sip.
Finally, because the museum is independently and entirely run by unpaid volunteers, any donations you may wish to make to them will, of course, be genuinely appreciated.
How to get there: The Coventry Music Museum is accessible by bus (Bus 85) and train. The nearest train station to the museum is Coventry Train Station, 8 minutes away.
Coventry Music Museum (Google Maps location)
Admission: £4 per person.
Opening times: 10am–4pm (Thu–Sat); 10am–3pm (Sun).
The museum is closed Mon-Wed.
#17. The Kinver Edge Rock Houses
The famous Holy Austin Rock Houses have been cozily restored for visitors to soak up the atmosphere of these unusual homes. So you can get comfortable by a fire while a volunteer tells you the fascinating stories of the people that once lived in the Kinver Edge Rock Houses.
What’s more, just outside of the houses lies the shrubland of Kinver Edge—a pocket of wilderness laced with the heady scent of gorse and purple heather.
You also have the option of a leisurely stroll along the sandstone ridge. You’ll be met with remarkable views across surrounding counties from the ramparts of the imposing Iron Age Hill Fort.
Beyond the views also lies miles and miles of walking country, winding through birch and oak woodland and exposed areas of red sandstone terrain. It’s a view no nature lover would want to miss!
How to get there: The Kinver Edge Rock Houses are accessible by train, car, bus (228, 242, and 580), bike and and foot. The nearest train station is Stourbridge Junction, 5 miles away.
Kinver Edge Rock Houses (Google Maps location)
Admission: Adults – £6.50; Children – £3.25; Family – £16.25; and Family (1 Adult) – £9.75.
Opening times: The countryside walk is open from dawn till dusk.
The Garden and tea room and Rock Houses are only open on Sat–Sun from 11am–3pm.
#18. The Coffin Works
Formerly a coffin-making firm established by the Newman Brothers in Birmingham’s Jewellery Quarter in 1882, the Coffin Works is now a museum with original stock and tools.
Experience the restored machinery and witness how the firm operated, crafting exquisite coffin furniture for notable funerals.
The Coffin Works stands as a testament to Birmingham’s rich industrial and social history, offering visitors an opportunity to explore the legacy of the Newman Brothers and gain insight into the artistry and craftsmanship of the coffin-making industry.
How to get there: The nearest train stations are Birmingham New Street station and Snow Hill station (both 10-min walks to the Coffin Works).
The Coffin Works (Google Maps location)
Admission: Guided Tours:- £10 per person.
Self-guided entry (Fri-Sun, 12pm-3pm):- Adult – £8.50; Concession (Over 60s and students) – £7.50; Child (ages 5-16) – £4.50; Family (1 adult and up to 3 children) – £15; Family (2 adults and up to 3 children) – £23.Children under the age of 5 go free.
Opening times: 11am–2pm (Thu); 11am–3pm (Fri–Sun).Closed (Mon-Wed).
>> Birmingham day trips & excursions:
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#19. Museum of the Jewellery Quarter
Birmingham’s renowned jewelry-making industry is globally acclaimed for its exceptional precious metals and gemstones.
The Museum of the Jewellery Quarter preserves the city’s rich heritage, showcasing a perfectly intact workshop that provides a fascinating glimpse into the vibrant history of Birmingham’s esteemed Jewellery Quarter.
How to get there: Jewellery Quarter Museum is accessible by buses 16, 52, and 74. The nearest train station is the Jewellery Quarter Train Station which is a 12-min walk away.
Museum of the Jewellery Quarter (Google Maps location)
Admission: Adults – £7; Family of 3 (max 2 adults) – £15; Family of 4 (max 2 adults) – £17.60; Family of 5 (max 2 adults) – £20.20.
Opening times: 10:30am-4pm (Tue–Fri); 10:30am-5pm (Sat), Closed (Sun-Mon).
9 Family Days Out West Midlands
#20. West Midland Safari Park
The West Midland Safari and Leisure Park is a safari park located in Bewdley in Worcestershire. It is home to some of the world’s most beautiful and endangered animal species.
The park holds over 165 species of exotic animals, among other attractions such as a small theme park, and it also contains the largest groups of white lions, cheetahs, hippopotami, and meerkats in the UK, as well as the largest lemur walk-through exhibit.
The Safari Park is the first park in the UK to have the African big five game animals: the lion, leopard, black rhinoceros, African bush elephant, and African buffalo.
After the captivating safari drive-through, another one of the fun things to do in the West Midlands is to hop on the rides at the thrilling theme park that promises screaming excitement for both young and old alike.
Finally, for a unique, cozy finish to a fun-filled day, the park has Safari Lodges which comprise a mix of luxury lodges and premium cottages that offer meals and spectacular views of the animals as well!
How to get there: The West Midland Safari Park is accessible by Bus 125. The nearest train station to the park is Kidderminster Train Station, 10 mins away.
West Midland Safari Park (Google Maps location)
Admission: Adults (16-64) – £25.00; Children (3-15) – £25.00; Seniors (65+) – £22.00; Carers – Free; Children under 3 years – Free.
Opening times: 10am–5pm.
Read more: 17 Best Things to Do in Worcestershire by Plane Beauty
#21. Challenge Academy – Baggeridge Adventure
For more fun things to do West Midlands – Challenge Academy at Baggeridge Adventure Park offers an array of exciting outdoor adventure programs tailored to individuals of all ages and abilities. They prioritize creating positive experiences by understanding and managing each person’s comfort zone.
From thrilling outdoor activities to learning opportunities, training, and resources, Challenge Academy ensures a diverse range of experiences to cater to everyone’s needs.
Families and children can enjoy a day filled with fun, learning, inclusion, and affordability at this fantastic destination.
All ranges of outdoor adventure experiences are available here, as well as learning opportunities, training, and resources to meet everyone’s needs.
Challenge Academy – Baggeridge Adventure (Google Maps location)
Admission: Prices start from £7.
Opening times: 9am–4pm daily.
#22. Drayton Manor Theme Park
With over 100 rides at Drayton Manor Park, the award-winning theme park has something for thrill seekers of all ages! From family rides to exotic animals, a 4D cinema, and an entire Thomas & Friends-themed section, all you need are your park tickets and plenty of time to immerse yourself in the abundance of fun.
Another reason why you need to visit: Drayton Manor ranks in the top 4 of the best theme parks in the UK!
Drayton Manor has a 19th-century grand manor and also contains a conservation zoo with over 100 animals as well as a Viking-themed hotel if you wish to extend your fun day or book an overnight stay.
How to get there: Drayton Manor Theme Park is accessible by car/taxi or bus. The nearest train station to the museum is Tamworth Railway Station, 12 mins away.
Drayton Manor Theme Park (Google Maps location)
Admission: Adults (12-59) – £39; Children (4-11) – £29; Toddlers (2-4): £8; Seniors (60+) – £29; Children under 2 years – Free.
Opening times: 9:30am–5pm (Rides begin operating at 10:30am).
#23. Cadbury World
Cadbury World, located near Birmingham city center, offers a delightful and immersive experience for families and kids who are chocolate enthusiasts. Visitors can enjoy the ultimate, chocolate-filled day out at this world-famous chocolatier’s factory.
The attraction features exhibits that showcase the origins of cocoa beans and provides insights into the art of chocolate crafting.
You can explore the history of Cadbury’s chocolate packaging over the decades, witness the traditional chocolate-making techniques from the Victorian era, and even have the opportunity to sample the chocolates on display.
Cadbury World is a perfect destination for a fun and educational outing that indulges your love for chocolate.
This is the ultimate West Midlands day out for families and kids, especially at Christmas. There’s a playground park on site for the kids in case they’re feeling antsy indoors or are just hyped on all that sugary chocolate.
Cadbury World (Google Maps location)
Admission: Adults – £21; Children (4-15) – £15.50; Under 4s – Free; Seniors (60+) & Students – £18
Opening times: 10am–3pm (Mon-Fri), 9am-4:30pm (Sat-Sun).
#24. Twycross Zoo
Twycross is a medium-sized zoo based near Atherstone – although technically in neighboring Leicestershire and is just half an hour’s drive from the center of Birmingham, making it a worthy day trip that easily fits into a West Midlands itinerary.
The zoo consists of the largest collection of monkeys and apes in the Western World, so much so that in 2006 it relaunched itself as “Twycross Zoo – The World Primate Centre” – making it the perfect place for lovers of apes and monkeys.
Almost every kind of primate imaginable can be seen here – from silverback gorillas to macaque monkeys to Bornean orangutans, you won’t be disappointed!
What’s more, Twycross Zoo ranks one of the 20 Best Zoos and Safaris in the UK.
Twycross Zoo (Google Maps location)
Admission: Adults (17+) – £21.95; Children (2-16) – £17.40; Under 2s – Free; Seniors (60+) & Students – £19.75
Opening times: 10am–5pm daily
#25. Walsall Arboretum
Located close to the heart of Walsall town center is the Arboretum: a large, Victorian public park with spacious gardens, streams, a lake, a children’s play area, and more.
The park and surrounding housing are covered by the Arboretum conservation area. In the early 2010s, the Arboretum underwent a major restoration and redevelopment programme funded largely by the Heritage Lottery Fund.
Walsall Arboretum is a serene and tranquil place, it’s one of the best free things to do in the West Midlands and of course perfect for families and pets too. I’ve personally visited countless times having lived nearby, and have even used the outdoor space for working/producing theatre work during the summer months.
Walsall Arboretum (Google Maps location)
Opening times: 8am–8pm daily
#26. WILD Zoological Park
Another zoological park, WILD is different from the other zoos on this list in that it’s much more of a learning experience with a focus on conservation than anything else, with an aim to “deliver a once in a lifetime, memorable, hands on experience to educate guests about animals”.
Born out of a dream to educate the public about different animals, WILD Zoological Park pokes holes in common misconceptions and removes stigmas commonly associated with animals that aren’t ‘cute and fluffy’ so to speak.
The aim of this special place is to conserve wildlife and teach the general public about all forms of wildlife with the ope that through education and deeper understanding, there will be a stronger drive to help conserve the world’s wildlife, especially the endangered species.
WILD Zoological Park (Google Maps location)
Admission: Adults – £15; Children – £10; Concession – £12.50; Family (2 adults, 3 children) – £55; Family (2 adults, 2 children) – £45
Opening times: 11am–3pm daily
#27. Go Ape Adventure Park
Go Ape Adventure Park is an exciting outdoor activity center with high rope courses and segway tours.
The adventures deliver big too – with the highest Go Ape course in the country, the biggest Go Ape Tarzan Swing, the longest combined crossing of 1,500 meters tree-to-tree, and zip rides which hit 20mph. A perfect day out for all the family!
Go Ape is located in the scenic Cannock Chase Forest – an AONB (Area of Outstanding National Beauty) where you can also enjoy numerous other activities like trekking, cycling, camping, stargazing and more!
Go Ape (Google Maps location)
Admission: £35 (over 10 years)
Opening times: 10am-1pm (Tues), 9:30am-2pm (Wed-Sun), closed on Mondays
#28. Walsall Leather Museum
Another highlight of the former industrial powerhouse of Walsall, the Leather Museum is situated next to the town center on the main road that goes to Birmingham.
Opened in 1988, the museum is within a Victorian factory renovated by Walsall Council. Here you can learn the story of Walsall’s leather trade, charting the town’s rise from a small market town into an international saddle-making centre by the 19th century.
The Leather Museum makes the perfect addition to any itinerary for free days out in the West Midlands.
Walsall Leather Museum (Google Maps location)
Opening times: 10am–4pm (Tue-Sat); Closed (Mon-Sun)
West Midlands Interactive Map
Check out the interactive map below to see all the highlights of the West Midlands, in red markers.
West Midlands FAQs:
Below are some commonly-asked questions about travel in this region.
The West Midlands region is best known for its diverse geography, including the urban areas of Birmingham, Coventry, and Wolverhampton, as well as the rural counties of Herefordshire, Shropshire, and Worcestershire. It is renowned for its industrial heritage, including the historic city of Birmingham, and its scenic landscapes, such as Turners Hill and Barr Beacon.
In the West Midlands you’ll find a number of world-class museums and some of the top UK attractions. There are iconic landmarks steeped in rich history and heritage, like Warwick Castle, Dudley limestone caverns and the Elizabethan Kenilworth Castle, as well as exciting attractions like West Midland Safari park, Dudley Zoo, and Drayton Manor – one of England’s most popular theme parks.
Here’s the top 10 attractions in the West Midlands:
Dudley Zoo and Castle
Birmingham Back to Backs Museum
Drayton Manor theme park
Black Country Living Museum
Kenilworth Castle and Gardens
West Midland Safari Park
Kinver Edge Rock Houses
Challenge Academy – Baggeridge Adventure
Museum of the Jewellery Quarter
The West Midlands is a metropolitan county made up of Staffordshire, Shropshire, Herefordshire, and Worcestershire. Parts of the historic counties of Warwickshire and Worcestershire also make up the county of West Midlands.
The Midlands region is called the Black Country due to its historical association with heavy industry and coal mining. The name is believed to have originated from the black soot emitted by the factories and the thick coal seam found in the area.
Birmingham is famous for its thriving music scene, with iconic music venues and connections to renowned artists. Additionally, the city is known for having more Michelin-star restaurants outside of London, and for its signature dish, the Balti, a fiery curry created by Birmingham’s Pakistani community.
The West Midlands has a black and yellow flag, which represents the districts that make up the county: City of Wolverhampton, Walsall, Dudley, Sandwell, City of Birmingham, Solihull, and the City of Coventry.
🏨 Where to Stay in the West Midlands:
📍 Birmingham: Stylish City Centre Apartment (one bed apartment) – Exceptional 9.7 | $
📍 Birmingham: Wansley Manor BnB (5-star hotel with terrace & garden) – Exceptional 10 | $$
📍 Wolverhampton: Boutique Garden Lodge (Studio with garden view ) – Superb 9.2 | $$
📍 Solihull: Avery Mews (Entire apartment) – Superb 9.1 | $$$
West Midlands tourist information
How to get there
Air: The main airport serving the West Midlands is Birmingham International (BHX), 14 miles away from Birmingham. Click here for airport transfers to Birmingham.
Getting around the West Midlands
There are a number of public transport options that link up all the towns and cities around the county, as well as an extensive road network with the M5 and M6 being the main motorways passing through the region.
Cycling: There are new and updated networks of cycle routes in the centre of Birmingham, Coventry, Wolverhampton, Dudley, Solihull, and more places.
Bus: Buses are easy to use and run regularly from numerous stops. An adult trip costs £2 (cards are accepted).
Train: The main station is Birmingham Grand Central (New Street) right in the heart of the city and has great transport links to the rest of the UK. You can get a train from London to Birmingham in just 1.5 hours!
Car: The roads here are very easy and convenient to navigate. You can hire a rental car here.
Tram: there is an excellent tram network that connects Birmingham to the Black Country region (Wolverhampton, Dudley, West Bromwich).
Best time to visit the West Midlands
The best time to visit is generally from early May to late September, with July and August being the warmest months. Rainfall is spread throughout the year, but the wettest month tends to be November, while the driest month is July.
So that’s it – the 28 most unique things to do around the Midlands, UK.
Thank you for reading my post. Also known as the Black Country, it’s the perfect destination for travelers who love a heartwarming trip filled with stories to tell.
When planning a trip to this region, I would recommend an itinerary of at least 3 days. This is especially if you wish to have ample time to explore the county’s 7 boroughs and have enough fun and tales to last you till your next trip. Bon voyage!
West Midlands Travel Resources:
For more useful West Midlands travel guide information, check out these articles:
✪ 20 Best Things to Do in Wolverhampton, England
✪ Top 10 Things to Do in Birmingham, UK
✪ Ultimate Packing List for the UK (+ Free Checklist)
✪ 8 Epic Places to Go Paddle Boarding in the West Midlands
✪ 41 Interesting Facts About Birmingham, UK
✪ A Guide to Brummie Slang Words & Phrases
✪ 23 Best Things to Do in Stoke-on-Trent, England
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- And here’s 23 Wonderful Things to Do in Stoke, UK
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